You gotta stay motivated, keep the year moving with much needed positivity that is why I totally and instantly resonated with this new campaign started by Lagos based Wiz Design Artist James Abinibi tagged the #iAm campaign. There is surely power in fortifying the mind and professing daily affirmations, albeit via visual tools such as these lovely eye-catching #iAm graphics.
The #iAm Campaign is aimed at promoting a self motivating attitude among African youths . The average young African is faced with daily challenges enough to criple every aspiration and hopes they have. Yet, we are strong willed and despite all the odds we face we are still ready to put in our best everytime we have an opportunity to. This kind of spirit is what the campaign aims to encourage; our environment does not define us, we can show the world who we really are through our lifestyle, culture and beliefs.
We believe, as Africans – whether male or female, we have the #iAm DNA in our system which enables us to achieve things beyond our presumed capabilities. We are able to create and achieve the moment we set our minds to it. Everyone of us should confidently proclaim this in any way we can; “I am Talent, Culture, Strength, Style, Hope, Love, Awesome… I am everything positive, I am everything I choose to be!”
The #iAm icon carries within it, the African Spirit. The motifs are a representation of our diverse culture and the different elements represent creativity in the authentic African culture.
“I define myself by my thoughts and words. I achieve because I put my mind to it, I am limitless! My Yesterday has nothing on my Tomorrow, I am the Future. Society doesn’t define me, Culture can never hold me back. I am whatever I put my mind to.”