Day 4: Something you do well. #YourTurnChallenge
As I write this, I just finished making an introduction. All it takes for me is the click of a button, a few good words and an email introduction and good vibes start to roll, and sometimes to my ignorance, they bankroll too. All done out of goodwill, based on established reputations. Mr John is in your network, so is Mr Doe, you’ve known them for eons, albeit on platonic levels, even say in business circles, but neither Mr John or Doe added any worth or value to you or vice versa (financially speaking) for one reason or the other but you introduce them to each other and they are the better for it. That, right there, is a good example of when network absolutely did not even add a dime to your net worth. They say your network is your net worth, so why would one have a seemingly high network and be as broke as a church rat. What is going wrong with what is being done well. Is something not right somewhere? Are the right people in the network? Is the network not being used well to one’s advantage maybe? It’s one thing to know people, on the other hand, is knowing them relevant to your life, progress, business, career, future?.
Networking. Not a big deal. I connect. I introduce albeit online/social media. In business, ‘they’ call it PR/Branding. And that’s what it is when it is structured. When it is informal and unstructured, it is ‘Word of Mouth’ which is said to be the most effective and traditional mode of ‘marketing’, but which unfortunately is the most ‘less monetized’, you can’t trace the chain of who initially said what to who, you can’t track gains and losses, words are like eggs, once broken, it spills.
Guard your influence/your network
“You’ve got a great fanbase/ following, please help me share this link” No Sir, No Ma’am. My value statement and beliefs are important. It’s more like I love this content and I think it will benefit whoever reads this/listens to this within my network/target audience. What is worth sharing is worth sharing well. Quality is key. I share what I believe is worth sharing not what friends or random persons cajole me to share, if it doesn’t even resonate with my business values, it will not be a paid for PR/Branding service.
You read in some notable influencers’ Twitter bios – “Tweets are not endorsements”, these are disclaimers that are necessary to be communicated, just in case for example, an unsuspecting individual connects with a tweet subject (just because Ms XYZ tweeted about it) and their business deal goes sour. So yes, sometimes, network does not equate to net worth. People may have made millions on your tab, you made it happen yes and that’s about it. There is consolation in the fact that – “Give and it shall come back to you in other ways not necessarily monetarily, goodwill shared is a seed that will always bring a good harvest, pass it on, the God who sees in private rewards publicly, karma has its ways, universe bounces back good energy”..so many sayings to compensate for when network does not equate to net worth. Even the bible says:
James 4:17 So whoever knows the right thing to do and fails to do it, for him it is sin
So if not why not, if you know Sallie Mae needs to meet John Doe to make magic happen, go ahead and make that intro, they’ll thank the day you were born. Guard, but yet be selfless with your network and expect your emotional/spiritual assets to grow significantly. Or better still, revamp your network to see the financial growth you need. Right? Wisdom is the principal thing. Comments anyone?.
Beautifully Dreaming… Positively Doing..